The countdown has begun. And as the industry prepares for the world’s largest gathering of organic and natural brands, it shows. The Natural Products Expo West 2026 is back in California this March and will be the most influential gathering of food and beverage innovators to date.
For Shafi Gluco Chem, this isn’t just another exhibition; it is a platform to demonstrate how the right ingredients can turn a good product into a market leader. Whether you are a formulator, brand owner, or investor, here is why you should connect with us at the Natural Products Expo West trade show.
The Pulse of the Industry: Natural Products Expo West 2026
The Natural Products Expo West at the Anaheim Convention Center from March 3rd to 6th, 2026, is where the industry’s most accomplished and inspiring professionals alike gather. This event serves as a global barometer of what you will consume in food and beverages over the next 10 years.
While many attendees are here to learn about and sample the finished products, which range from bars to shakes to snacks. However, the real magic happens behind closed doors.
This year sees a strong focus on clean-label integrity and functional nutrition. Consumers are no longer simply interested in “natural”; they want transparency, sustainability and hypoallergenic pedigrees. This is exactly where Shafi Gluco Chem steps in.
Why We Are Exhibiting at Natural Products Expo West in Anaheim
We are bringing more than just product samples to the Natural Products Expo West in Anaheim, we are bringing solutions to the most common formulation headaches.
Most competitors at the show focus solely on the “what” they sell. We focus on the “how” of our ingredients to solve your specific problems. Here is a sneak peek at the innovations we are showcasing:
1. The Sweetener Revolution: TapiLow and Rice Syrups
Sugar reduction is no longer a trend; it’s a mandate. However, reducing sugar often ruins texture. At the expo, we are showcasing our TapiLow and Low Sugar Rice Syrups. These aren’t just sweeteners; they are functional binding agents that mimic the mouthfeel of sugar without the high glycemic spike.
- The Application: Perfect for keto-friendly bars and low-glycemic beverages that need body without the “empty calories.”
2. Plant-Based, Sans the Grit: OryzaPro
One of the biggest complaints about plant proteins is the gritty texture. Our Rice Protein isolates and concentrates (70% and 80%) are engineered for superior solubility.
- The Application: Ideal for ready-to-drink (RTD) shakes and clear protein waters where smooth texture is non-negotiable.
3. Clean Label Carriers: Maltodextrins & Syrup Solids
As brands move away from synthetic carriers, our Organic Rice and Tapioca Maltodextrins offer a pristine, non-GMO alternative. They provide the perfect bulk density for dry mixes and flavor carriers.
Bridging the Gap: What Other Exhibitors Miss
While looking at the conversations around the Natural Products Expo West trade show, we noticed something missing. Many people talk about “sustainability,” but few explain how it actually works.
At our booth, we are changing the narrative. We don’t just tell you our products are sustainable; we explain the enzymatic hydrolysis process that allows us to extract pure sweetness and protein from natural grains without harsh chemicals. This chemical-free processing is what truly defines a “Natural Product” in 2026.
We are also addressing demand for allergen-free products. With soy and dairy allergies on the rise, our rice and tapioca-based solutions provide a safe haven for formulators seeking to claim “Free From Top 9 Allergens” on their packaging.
Join Us at the Anaheim Convention Center
The energy at the Natural Products Expo West Anaheim Convention Center is unmatched, but the large size of the event can feel overwhelming. Don’t get lost in the noise.
If you are looking to reformulate an existing product or launch a disruptive new SKU, we invite you to stop by the Shafi Gluco Chem booth. Let’s discuss how our organic brown rice syrups, clarified rice syrups, and vegan proteins can elevate your brand.
Event Details:
- Event: Natural Products Expo West 2026
- Dates: March 3–6, 2026
- Location: Anaheim Convention Center, 800 W Katella Ave, Anaheim, CA
- Focus: Organic, Natural, and Clean Label Ingredients
Ready to Innovate?
The future of food is clean, transparent, and plant-based. We are ready to build it with you. See you in Anaheim!Would you like to schedule a meeting before the show? Contact us now to book a slot with our team.
